Carrie Harris Phillips, member of the University Marketing and Communication staff (MARCOMM) at Arkansas Tech University, has earned the Professional Certified Marketer (PCM) credential through the American Marketing Association.
Those seeking the PCM credential study an approved curriculum concerning marketing campaigns and sit for an exam. Maintenance of the certification requires submitting an average of 10 continuing education units per year.
Phillips holds a Bachelor of Arts degree in journalism and a Master of Arts degree in multi-media journalism from ATU. She has worked in communications and marketing at her alma mater since 2008.